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In the digital era of constant visibility, Media hold a central role. Businesses, organizations, and public figures across the spectrum of social, economic, and cultural life strive daily to meet the demands and challenges of an ever-evolving communication environment. They aim to explain, highlight, or reframe significant issues while simultaneously interacting with diverse stakeholders.
The demand for Communication professionals who can leverage new media, analyze data, develop effective strategies, craft compelling narratives, promote ideas, products, and services, and connect with diverse stakeholders to build communities on digital platforms is urgent across various dynamic economic sectors.
The BA (Hons) in Communication and Media from the University of Greater Manchester is a modern and interdisciplinary program combining theoretical knowledge with practical skills, fully preparing you for employment in a multifaceted and exciting field that consistently evolves through technology.
In the first years, students acquire fundamental knowledge and skills in Communication and Media topics. As their studies progress, they have the opportunity to specialize in one of the following areas:
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Level 3 (Year 0)
Level 4 (Year 1)
Level 5 (Year 2)
Modules for all students:
Modules for “Journalism and New Media” specialisation:
Modules for “Public Relations and Advertising” specialisation:
Level 6 (Year 3)
Modules for all students:
Modules for “Journalism and New Media” specialisation:
Modules for “Public Relations and Advertising” specialisation:
Note: At Level 6 (Year 3), students need to choose three of the available options.
Graduates of the BA in Communication and Media program can pursue careers in various dynamic sectors of the economy, such as digital media and platforms, mass media, digital advertising, public and international relations, strategic communication, marketing, content production, journalism, political communication, crisis management, sales, and more. You can work as a communication executive in businesses (e.g., in the tourism, audiovisual, and cultural-creative industries), public organizations, or in media outlets, advertising agencies, public relations firms, NGOs, and more, or as an independent (freelance) communications specialist.
By specializing in areas such as “Public Relations and Advertising” or “Journalism and New Media,” you gain all the necessary tools to build a career as a communication executive, digital media strategist, content creator, advertising or public relations professional, social media manager, journalist, communications consultant, copywriter, speechwriter, and more. Our program ensures you develop all the essential skills to succeed professionally in various fields of the job market (private or public sector or independently), fostering innovation and communication excellence.
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For Level 3- Year 0: You should have an Apolytirion (Greek Leaving Certificate) minimum score 10 or equivalent. If English is not your first language you will need to complete a secure English Language Test at IELTS 5.0 or equivalent.
For Level 4- Year 1: You should have an Apolytirion (Greek Leaving Certificate) minimum score 14 or equivalent for entry into HE4. If English is not your first language you will need to complete a secure English Language Test at IELTS 6.0 or equivalent.
The British public university, University of Greater Manchester (known until 2024 as the University of Bolton), has a long history and a strong commitment to providing high-quality education. It was founded in 1824 as the Bolton Mechanics’ Institute, making it one of the first educational institutions in Great Britain. The University of Greater Manchester consistently stands out for its teaching excellence and the exceptional experience it offers to students. According to recent metrics, The Times & Sunday Times Good University Guide 2025 ranks the university 1st in North West England for Teaching Quality and student satisfaction. Furthermore, The Complete University Guide 2025 ranks it 1st in North West England for Student Satisfaction. Recently, the BBC highlighted the UNIVERSITY OF GREATER MANCHESTER as a role model for British universities regarding its operational standards for student safety. New York College maintains a franchise agreement, in full compliance with the legislation of the Greek Ministry of Education, ensuring that the degree you receive upon the completion of your studies is awarded directly by the University itself.